{"id":1907,"date":"2011-02-24T19:10:07","date_gmt":"2011-02-24T19:10:07","guid":{"rendered":"https:\/\/applebycleaning.com\/appleby-blog-20-of-30-we-are-not-the-best-carpet-cleaning-company\/"},"modified":"2016-08-11T10:59:06","modified_gmt":"2016-08-11T10:59:06","slug":"we-are-not-the-best-carpet-cleaning-company","status":"publish","type":"post","link":"https:\/\/applebycleaning.com\/we-are-not-the-best-carpet-cleaning-company\/","title":{"rendered":"We are NOT the Best Carpet Cleaning Company!"},"content":{"rendered":"
<\/p>\n
That\u2019s right. We are not the best carpet cleaning company. We are not the best rug cleaning company either. We may not even be the best marble polishing company.<\/p>\n
How do I know this?<\/p>\n
Recently Appleby Cleaning and Restoration decided to see if we could become a Diamond Certified company. I know what you\u2019re thinking. Anyone can become Diamond Certified if they pay for it. That\u2019s what I thought too.<\/p>\n
Not true.<\/p>\n
These folks are for real. They took a random 100 Appleby customers and interviewed them. Each customer was asked a number of questions about our company. We needed at least a 90% approval rating to qualify for Diamond Certification. We scored a 93%-not a perfect 100%-but a 93%. That\u2019s how I know we are not the best carpet cleaners, the best rug cleaners or the best marble polishers. When I asked Chris, our Diamond\u00a0Certified representative if anyone scores 100%, she explained \u201cRarely–and certainly not in your category.\u201d\u00a0 Chris recommended that I look for a common thread among the\u00a07 customers that gave us low scores.\u00a0 If the complaints were mainly about price, then we had an excellent score. She explained that every vender gets a few customers who aren\u2019t happy about paying. It\u2019s impossible to avoid. I went through the negative comments and they read, \u201cCould have been cheaper\u201d, \u201cThey could have done it for less\u201d and \u201cToo pricey\u201d.\u00a0 To my surprise she was absolutely correct. The negative comments were in fact price-related. Not one, thankfully, was about our quality of work.<\/p>\n
So I don\u2019t think we will ever be the best carpet cleaner, best area rug cleaner or best marble polisher. We will however please 93% of our clients.<\/p>\n
And a full 100% of our customers will get what they pay for.<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
That\u2019s right. We are not the best carpet cleaning company. We are not the best rug cleaning company either. We may not even be the best marble polishing company. How do I know this? Recently Appleby Cleaning and Restoration decided to see if we could become a Diamond Certified company. I know what you\u2019re thinking. […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","wds_primary_category":0,"footnotes":""},"categories":[36],"tags":[149,106,112,48,111],"_links":{"self":[{"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/posts\/1907"}],"collection":[{"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/comments?post=1907"}],"version-history":[{"count":0,"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/posts\/1907\/revisions"}],"wp:attachment":[{"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/media?parent=1907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/categories?post=1907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/applebycleaning.com\/wp-json\/wp\/v2\/tags?post=1907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}